our investment into luno

a central challenge facing venture capitalists today is the decentralization of tomorrow's internet. while many won't admit it, venture capitalists often need centralization to create companies at the scale that deliver outsized returns to their investors. if the internet becomes decentralized, where will those returns be generated?

we've been thinking about that here at balderton with regards to the emerging crypto economy. one conclusion is that the bridges and access points between the "crypto economy" and the "fiat world" will continue to drive value and growth in years to come.

to bridge this gap, you need a team that can both form partnerships with institutions around the world and ship easy-to-use and secure software to the mass market on the devices where they access the internet. it's often said that the crypto world is held back by a severe UX problem; it's less often that you see a cross-platform suite of products addressing that problem at scale.

marcus, tim, and the whole team at luno have known this for years. they have built a suite of products to help empower billions of people by bringing digital currencies to everyone, everywhere. from cape town to singapore, lagos to kuala lumpur, people use luno to buy, store and learn about digital currencies.

the caliber of luno's team and the pace that they are growing their business continues to set them apart. today, luno is announcing their launch into europe, meaning their services will now be available in 40 countries around the world. we're proud to be a part of the journey.

colin hanna

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London & Berlin

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